I know how to pick ’em

Posted on August 28, 2008. Filed under: Uncategorized | Tags: , |

Just now I was perusing Entrepreneur.com’s 2008 Hot List for this year’s hot business ideas and those standbys that are still going strong even in this weakened economy. The latter category includes, in part, online gaming, home party sales, and upscale cupcakes. Upscale cupcakes? Holding on in this economy? Let this not surprise you. It was no accident that Estee Lauder launched the beginning of what would become a beauty empire even as the US was coming out of the Great Depression.

So I’m going to use my precious blog space to tell you about the upscalest of cupcake entrepreneurs, that can only be found of course, in New York City. They’re called Babycakes, and I so needed to have a fix on a recent trip to New York that I hauled my travel partner to their boutique from clear across town.

I’m not affiliated with Babycakes in any way, unless by “affiliated” you mean “addicted to”, and in that case then perhaps I’m a bit affiliated.  My point in mentioning them here is that a) I apparently have upscale taste in cupcakes, and b) there are plenty of business opportunities which can be taken advantage of even in this economic climate. Consumers tend to continue to buy more “luxury” items than one might expect in these times, because these items make us feel good, if only for the moment, and most people tend to need that comfort.

Now, back to my reading…. Mmmmm, finance….

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